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Gender aspirations towards employer branding

Meena Arya
Ladies make a huge piece of present day associations. Their center has moved from conventional, regular and female-arranged occupation parts to general or purported 'male-situated' employment parts. Their support in the workforce can't be overlooked. Maybe young ladies are surpassing men in all parts of business. In any case, men and ladies, in spite of getting comparable training, working in same parts and setting practically the same significance on their vocations, have distinctive yearnings and objectives. Not on the grounds that one is better than the other, but rather in light of the fact that they are totally not the same as each other, they have diverse profession objectives.
Gender studies, corporate branding, employee-employer relationships, HRM
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